“Fight to Fame” is a new entertainment platform that hopes to boost fighters with the help of film, blockchain, and the star power of former boxing champion Mike Tyson, reported Cointelegraph on August 13th.
The idea is to enable new fighters to keep more of their money, become more influential, and become superstars in their own right. The company will help those fighters gain recognition through social media, reality TV, film, games, live matches, and betting. Blockchain the transparent and secure decentralized ledger is like the glue that holds it all together.
“As a seasoned fighter, I want to mentor future generations, especially future action stars and make sure there’s a path to career success and fair compensation. Building this global platform for them is a passion of mine,” said Mike Tyson.
It may seem an odd mix to bring together Hollywood, prizefighting, and blockchain. But blockchain technology will support the entire project from providing transparency to fighter compensation through supporting fan engagement and brand opportunities.
Fighters for companies such as the UFC often come away with only 15% of their take, after various fees. With blockchain, the exact amount collected will be clear and a great share will go to the fighter.
"Fight to Fame" plans to hold its own initial coin offering for its own FF Token, which it plans to use for fan engagement purposes. Fans could use the tokens to bet on their favorite fights and support projects they are passionate about.